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Certified Content Writing MASTERY Course (Module 1-10) Lifetime Access
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Certified Content Writing MASTERY Course (Module 1-10) Lifetime Access

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Product Description

CONTENT WRITING MASTERY COURSE

WEB COPY | MARKETING | BLOGS | SEO Copywriting | Email |

Whether you are just starting out or looking to push your writing to the next level – This Course enables you to kick start your career in Content Writing (For Beginners to Advanced Learners)


Module 1: KICK-START CONTENT WRITING: Principles & Processes

– Building Confidence & Technique for Non-Fiction

– Principles of Great Non-Fiction Writing

– 5 Writing Exercises

– Creating writing sets for List

– Processes & Principles of writing

– Story Telling Techniques


Module 2: CRUCIAL CONTENT WRITING STEPS

- Copywriting Types you can use

- Researching Our Competition

- How To convert Leads into Customers

- Understanding The Importance Of Proving the Solution

- Showing the Benefits Vs Features

- How To Show Your Credentials With High Impact


Module 3: COPYWRITING Formulas & Persuasive Writing Techniques

- 3 Pillars of Persuasive Writing (with Assignments)

- Top 10 Persuasive Copywriting Techniques

- Assignment: How to use Portal for Copywriting

- Copywriting HACKs that work


Module 4: NICHE CLARITY

- 3 Step Niche Validation

- Most Profitable Niches 

- Finding your Why, Passion & Niche

- Choosing the Right Niche

- Writing your Mission Statement


Module 5: BLOGGING Writing for Blogs Part I & II 

– How to Search for topics to write

– Content Writing for Blogging | Blog Structure & Planning

– Insights to help you decide what to blog about

– Secrets of Successful Blogging | Insider tips & tricks for Blog Ideas

– Assortment of Blog Post Ideas to bring interest. 

– Types of Blogs, Adding Variety while giving information


Module 5: Creating A BLOG (WordPress) Part II

- Get your blog online. Register your blog and get hosting.

- Customize your blog. Choose a free template and tweak it.

- Write & publish your first post. - Post Settings Menu

- Formatting your Blog with different themes.


Module 6: HEADLINE WRITING STRATEGIES

- Writing magnetic Headlines & Sub Headlines

- How to increase your Click through rates

- Using interesting adjectives / negative wording.

- Write calls-to-action that increase clicks

- Trust building sales copy. - "Fear" of missing out - Scarcity factor

- Communication method that makes your visitors Click (CTR)


Module 7: SEO COPYWRITING for Websites, Blogs

- Search Engine Optimization for your Content

- Elements of SEO Copywriting. Writing Useful Keywords for search engines

- Pre-site, On-site & Off-site Activities

- Writing HEAD, Meta tags, Title & Description Tags for Search Engines

- How to write Body Tags for Google Search Engines.


Module 8: ADVANCED KEYWORD RESEARCH (Advance session)

- Keyword Research & Planner, KEYWORD RELEVANCE

- Elements of SEO Copywriting.

-Writing Keywords for search engines, Pre-site, On-site & Off-site Activities

- Writing Meta tags, Title & Description Tags for Google Search Engines

- Find the right Keywords - Study your niche. Define your goals.

- Create a list of seed keywords. Study the search intent.

- Identify long tail keywords. Find out about your competitors. 

- LSI KEYWORDS (LATENT SEMANTIC INDEXING)


Module 9: WRITING EMAIL's that will Convert

- Injecting “Power Words” & Phrases into Your Email Copy

- Using Specifics & Numbers 

- Using Intrigue and Curiosity 

- The Power of Questions 

- The “Cliff-hanger Effect” 

- Write with Excitement & Emotion


Module 10: CANVA : GRAPHIC & VIDEO CREATION

CANVA MASTERY PRO

-Infographics, Blog Images, Quotes, Resume

- Importance of CONTENT ON IMAGES

– Managing Information on Graphics for Content Creation. 

- Consumption of Content via Images.

-Use Images to Get Your Audience's Attention

- An image is 10 times more likely to receive engagement – results in clicks.

- Create Videos with Animation Effects | Learn Video Editing Skills

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